An online real estate listing in Lansing goes viral for its Spooktacular theme.
When you look at it for the first time, it seems like the first photo of the house is a normal one. Look closer and you'll see a figure standing on the porch, and it does not look welcoming at all. That was a publicity stunt done by real estate agent James Pyle to generate more views for the four-bedroom house he was selling. The home is listed at $105,000 and was built in 1911.
To make things more intriguing, he used the home to become a set for his rendition of the legendary horror Scream with the mask and cloak. The house was said to be the perfect backdrop for Pyle's Halloween idea. While it was his goal to have at least 1,000 views, he'd surpassed all of that and is still counting.
The real estate veteran with 15 years of experience is making headlines due to the timely Halloween tribute he had done, and this is the first time he's ever done it. The former owner of the house Pyle is currently selling commented on how genius it was of him to make her former house an unconventional listing. Diane Wilson praised him in the local newspaper, saying that whatever Pyle thinks is going to work is good for her.
Pyle is awaiting Halloween with much enthusiasm. The house in North Chestnut Street is still open for viewings.
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